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The Assess phase ensures that the entrepreneur is fully prepared for the challenges of operating an MFI, and that profitability and outreach to the poor will be maximised.
Working with the entrepreneur, IntelleCash staff make extensive use of the Area Lucrativeness Index (ALI) as part of this phase. The ALI is a unique surveying procedure which quantifies the microfinance potential of a given geography, and determines the optimum placement of branch headquarters for efficiency and growth. ALI assessements are based on our in-depth knowledge of the sector, and our partner Intellecap’s industry leading expertise in microfinance consultancy. |
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Satellite view of franchisee region of operations used to |
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analyse population density prior to branch placement. |
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Having selected a suitable area of operations, our partner enters the Design phase. At this point IntelleCash works closely with the entrepreneur to develop a detailed business plan, and helps them chose the most appropriate legal architecture for the business.
IntelleCash makes use of a highly successful MFI business planning template for this phase. Our business planning techniques are is structured enough to ensure that all aspects of the proposed MFI have been addressed, but flexible enough to ensure that it can be applied to a variety of different local conditions. This includes financial requirements, human resources, expansion plan, marketing strategy, organizational and governance structure, and the opportunities and risks they face in successfully executing their business plan.
During this phase, the MFI is also introduced to a leading MIS solutions provider, who supplies the MIS, customized to the need of our partners, and at preferential rates and terms. |
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Although IntelleCash is not itself a funding body, in Phase 3, entrepreneurs closely advised in how to choose and apply for appropriate forms of funding. Our partner IntelleCap is India’s leading consultancy on capital structuring and finance in the microfinance sector, and has played a decisive role in designing this phase.
In particular, entrepreneurs receive guidance on suitable grant funding agencies, and assistance with grant application writing, as well as debt funding from banks.
For more established MFIs, IntelleCash has an equity funding agreement with Aavishkaar Goodwell, a for-profit business development company. Aavikshkaar Goodwell is committed to providing equity finance to promising microfinance organizations.
in the IntelleCash programme |
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Our partner MFIs are only as effective as the staff who operate them. In Phase 4, entrepreneurs are guided in effective recruitment, and given access to a world class MFI for in-depth residential training.
For recruitment, IntelleCash provides the entrepreneur with close assistance. Step by step guidance on how to hold recruitment camps for field staff is given to every entrepreneur, as well as appropriate interview and selection techniques.
Once staff have been selected, IntelleCash also provides comprehensive training in microfinance work. All new recruits are given several weeks of residential training provided by our main training partner Cashpor, North India’s largest MFI. Cashpor’s staff provide both classroom instruction on microfinance best practice, and field exposure. During the field exposure, each trainee is attached to a CASHPOR employee of similar rank and function, allowing them to observe high quality microfinance field work in action. This experience gives the staff of our partner MFI, the practical skills and knowledge required to begin operations in the field |
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Franchisee staff are trained in the use of MIS
software by IntelleCash |
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In Phase 5, our network partner begins making its first loans to the poor, as per the IntelleCash microfinance model.
To ensure that this crucial phase proceeds smoothly, one or more of IntelleCash Incubation & Growth Advisors (IGAs) are stationed within walking distance of the main branch for the duration of the Launch Phase.
IGAs are professionals with a rich background in microfinance and the IntelleCash model, and specialists in the particular challenges of launching new MFIs and turning around struggling institutions.
The close proximity of the IGAs ensures that expert advice is available, in person, twenty four hours a day, during this crucial phase.
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Future loan clients receive training over five days to
ensure
they understand the borrowing process |
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Once the MFI has become established, and field operations are running smoothly, the Grow Phase begins.
During this stage, IntelleCash's assistance is increasingly focussed on ensuring that the IntelleCash partner MFI meets targets for growth, poverty outreach and financial sustainability, all the while adhering to best practice in the field, To assist with balancing these demands, IntelleCash conducts quarterly Strategic Institutional Assessment as well as refresher training courses for staff, and troubleshooting sessions for senior management.
Strategic Institutional Assessments are a regular opportunity to troubleshoot persistent problems, identify areas of weakness and receive guidance. Each IntelleCash network partner also receives an Audit Grade from IntelleCash, which acts as a benchmark of quality when applying for investment or debt funding. |
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